Cori is a sales assistant that lives inside the CRM. She hears the call as it happens and hands you the line when a prospect pushes back, then has the follow-up written before you have put the phone down. The rest — the dialer, the calendar, the reporting — is built around that.
Hiring three dispatchers in eleven days usually means the volume arrived before the tooling did.
That is fair, yes.
Honestly though — we already have something for this.
They said: “we already have something for this”
“Most teams we speak to do, and I am not asking you to swap it out. What I would want to know is whether it tells you what was actually said on yesterday’s calls. If it does, we are not for you.”
Agrees with them first, then moves to the one gap the incumbent almost certainly has.
CopyTeams already running on Asan




























We do not sell a general-purpose CRM with an industry sticker on it. Cori is the same assistant underneath, but the vocabulary she uses, the stages a deal moves through, the questions she asks a lead and the reports she builds for the person paying are different in all three.

Leads from every portal, qualified before you call them back.

Files, stages, commissions and referral partners in one place.

Research, dial, and know exactly what was said.
OutlookCalendar, two-way
GoogleCalendar and contacts
MetaLead forms
ApolloSourcing and enrichmentCori is the assistant built into Asan. She is not a box you type questions into and she does not sit in a separate tab. She is on the call with your rep, she reads every lead record, and she writes the work up afterwards so nobody has to. Four things, on every call, for every person on the team.
She listens to the call
Live, as it happens. When a prospect objects or tips their hand, the line to use next appears on the screen with the reason underneath.She writes the follow-up
Transcript, score, summary and a drafted email or text, seconds after you hang up. A person still presses send.She researches before you dial
The company, the person, what has been announced — on the lead record before the call, and on every booked meeting.She builds the list and the report
Ask her in plain words for the leads nobody has touched in ten days. Ask her what the team did this week. She answers from the call records.This is her. She sits in the corner of every screen in Asan, and she is on the call while it is happening.
A buyer searches listings on your own IDX site, saves a home, asks a question. That is not an email in your inbox — it arrives as a lead in Asan with the listings they looked at attached, so the first call is about the house they actually want.
REAL ESTATE ABOUTBuilt and run by us, with IDX search wired straight into the CRM.
Jordan M. — enquired from the Mississauga semi
Viewed 6 listings, saved 2, came back twiceBudget and timing already answered
Asked on the site before the lead reached youCall now. Two returns to the same listing in a day. Lead with the semi, not the introduction.
An assistant is only useful if the work is in the same place. The dialer, the calendar, the campaigns and the paperwork are all part of Asan — not four subscriptions stitched together.
Auto-advance through a campaign, screened against do-not-call before it connects. Every call recorded and dispositioned without anyone typing.
Your own booking page and availability, SMS and email reminders, and two-way Outlook and Google calendars. The meeting lands on the lead.
Bulk email and texting with real merge fields, from the same record as the calls, with replies landing back on the lead.
Send an agreement, get it signed, keep it on the record. No third tool and no chasing a PDF around an inbox.
Local numbers in the areas you sell, so the caller ID is one people recognise. Calls recorded and transcribed against the lead.
Which records a person can see and whose numbers they can see are separate settings. A team lead runs every list without the commission book.
Every rep sells differently, and generic advice is the reason most coaching gets ignored. Asan scores each person across six dimensions, then writes Cori’s coaching to that shape. Put two people side by side and the difference stops being an opinion — a Hunter and a Farmer barely overlap, and coaching them the same way is why one of them ignores you.
A short assessment puts each rep on the index. Cori writes to that profile from then on — the same objection, coached two different ways for two different people.
Five Hunters and no Farmers is a pipeline that fills and never renews. The index shows the shape of the team, not just the headcount.
The gap is the answer. Cori names the profile missing from the team and what it would change.
Asan CRM with Cori is the best dialer hands down. I recommend it to all my clients because it makes their jobs easier and we get more out of the CRM.
Asan helps our team stay on top of leads, follow-ups, and client conversations without adding extra admin. It gives us the structure to move faster.
My team uses Asan daily to nurture existing leads and find new ones in the areas we farm. Its transcripts, SMS and email follow-ups and reminders with Cori — can’t live without it.
No card to start. Brokerage and BPO packages are priced per team — ask us.
Not a clean one. We will research a handful in front of you, dial two, and show you what Cori writes before the call has finished cooling. If it tells you something you did not already know, it is worth a longer conversation.
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